Introduction

Let’s be honest: getting a loan in Iran often feels like navigating a bureaucratic maze blindfolded. From cryptic terms to clunky user flows, it’s a process that’s full of friction and zero emotional safety.

LoanYar is a redesign project born out of one big question:

“What if applying for a loan felt human, clear, and even… comforting?”

This project was my take on turning a high-stress financial task into a soft, friendly experience — one that respects the user’s emotions as much as their time.